On December 21st 2013 Esperanza had a meeting with a representative of CASA CANADIENSE (Madeline Mendoza) and artisans representatives of each group benefiting from the educational project financed by CASA CANADIENSE. We had the meeting with the goal to provide tools to help artisans in communication and sales of their products. Some things we talked about that could benefit the artisans include:
1) Catalogs of their products
2) Electronic mail
3) Blog pages
Artisans received training and accompaniment for one year on topics such as:
These topics were provided to artisans with the aim of empowering them in their businesses. Artisans now have more tools to control their small businesses, they can also make their own decisions about their businesses...
Our artisans now have more tools and combined knowledge of craft skills to better handle their businesses.
To the family of Esperanza en Accion the meeting was a huge success!!!
Groups that benefited from the educational project:
Hope in Action had this meeting in San Juan de Oriente as it is a tourist destination and the artisans there do very well and sell lots of product. We wanted our artisans to observe the practices and strategies of well-developed businesses so they can put those practices to work in their own business models.
1) Catalogs of their products
2) Electronic mail
3) Blog pages
Artisans received training and accompaniment for one year on topics such as:
- Fair trade
- Basic accounting
- Administration of small businesses
- How to calculate a fair price
- How to apply for a loan
- Customer service
These topics were provided to artisans with the aim of empowering them in their businesses. Artisans now have more tools to control their small businesses, they can also make their own decisions about their businesses...
Our artisans now have more tools and combined knowledge of craft skills to better handle their businesses.
To the family of Esperanza en Accion the meeting was a huge success!!!
Groups that benefited from the educational project:
- Nelly Castro
- Aura Lila Linarte
- Jesus Madrid
- Jacobo Potosme
- Darwin Calero
- Francisca Cano
- Guadalupe Candar
- Juan Paulino Martinez
- Ducuale Grande
- Luisa Amanda Gaitan
- MUGAPRO
- MALACATOYA
- EL TIMAL
Hope in Action had this meeting in San Juan de Oriente as it is a tourist destination and the artisans there do very well and sell lots of product. We wanted our artisans to observe the practices and strategies of well-developed businesses so they can put those practices to work in their own business models.
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